Communications Design

Paula Scher

Paula Scher has been a principal in the New York office of the distinguished international design consultancy Pentagram since 1991. For over three decades, Scher has designed posters, packaging and publications recognized for their groundbreaking use of typography. Her early work creating records and book covers helped shape the style of the period and continues to influence contemporary graphic design. Her images have entered into the American vernacular—at once iconic, smart, and unabashedly populist. At Pentagram, she designs identities and environments for a broad range of clients, including Symphony Space, the Public Theater, Citibank, Jazz at Lincoln Center, Tiffany & Co., and The Daily Show with Jon Stewart. Scher’s work was included in the 2003 National Design Triennial and she was a 2005 finalist in this category.