Do you judge books by their covers? What makes you pick up a book or magazine? A successful cover design might allude to the content within its pages, invoke feelings, or communicate a powerful message. Designers make distinct choices to create this dynamic first impression and invite people to open the book. Join us for...

Although Elaine Lustig Cohen left behind a significant body of work, she did not really begin her own graphic design career until the death of her husband, Alvin Lustig, in 1955. Lustig, one of the most influential graphic designers, relied on his wife to serve as his secretary, draftsperson, and production assistant, becoming increasingly dependent...

This 1948 jacket for William Carlos Williams’ book-length poem Paterson was designed by Alvin Lustig for New Directions Publishing’s New Classics series, a collection of reprints of modern literature. Lustig and Williams, a self-expressive graphic designer and a painterly writer, respectively, are a particularly complimentary pair, of the many authors whose work Lustig visually rendered....

This 1947 book cover for The Great Gatsby was designed by Alvin Lustig (American 1915–1955) as part of the New Classics project. Initiated in 1939 by New Directions Publishing, the New Classics project created a series of cutting edge reprints of classic novels.  When F. Scott Fitzgerald’s novel was first published in 1925, it garnered...

Frank Karslake introduced the Guild of Women Binders in 1898 after meeting an influential group of female bookbinders in various parts of Britain; many of whom worked in shops under men or even from their own homes.  Karslake first became interested in these makers in 1897 when he visited the Victorian Era Exhibition at the Earl’s...

Contemporary critics generally considered Gustav Jensen’s stylish illustrations and overall design for “The Rise of Rome” to be the highlight of the 1932 publication. The book, a simplified history of Rome’s transition from Republic to the Imperial rule of the Caesars, was written for a high-school audience by Gordon Congdon King.  Reviews frequently complimented Jensen’s contributions, noting the pleasing “aesthetic experimentation” in format,...

By Annaleigh McDonald This bright gem from the Cooper Hewitt Library’s rare book collection contains the work of George Grosz, a German artist who immigrated to the United States at age 39 in 1933, eventually becoming a naturalized citizen in 1938. Known for his scathing caricatures of post-war life in Germany, Grosz was vehemently anti-Nazi,...

If you’re judging this book by its cover, Chip Kidd’s 1989 design for Watching the Body Burn by Thomas Glynn might encourage you to wonder what crazy contents lie within. The disjointed imagery, text, and loud colors certainly draw consumer attention, but Kidd’s design is more than a sales tactic—the frenetic cover design complements the...

In celebration of Women’s History Month, Cooper Hewitt is dedicating select Object of the Day entries to the work of women designers in our collection. A pioneer of graphic design in New York City, Louise Fili is known for stylized, retro-inspired work that strongly favors Art Deco motifs. Her work is lauded for its creative...