This is the third interview in Chapter 2 in my new book, Designing Media Tim Westergren, February 2009 In 2000 Tim Westergren founded Pandora, the personalized Internet radio service. Based on his Music Genome Project, Pandora selects songs and artists with similar musical qualities to a sample chosen by the listener and creates a “radio...

One of 31 video segments featured in 'Designing Media', the new book, DVD and website by Bill Moggridge. More info on 'Designing Media' available at http://www.designing-media.com Tim Westergren, the founder of Pandora Internet Radio, shares Craig Newmark's ideals of community service and civic engagement. Tim wants to create a middle class for the community of...